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Updated on January 29, 2021

“…think of platform agnosticism as the ‘pepper’ in the culinary world.”

The term ‘Platform Agnostics’ is not newly coined and as a matter of fact, it had first appeared in a Nexis database dated in 1991. It was not until much recently when the phrase is more widely recognised. But if you have not heard of it, it basically means a code or an app that is able to run on any platform.

How does it work?

In the context of a news-gathering organisation, being platform-agnostic simply means that the news and information published are not affected regardless of its delivery system: a mobile device, a print newspaper, or the Web.

We live in an ever interconnected world today with hypermobility. Due to the rise of “remote working” and “bring your own device” movements, efforts to collaborate online have become significant. That said, software that enables such collaboration needs to be platform-agnostic. For example, Microsoft Excel may be favoured by Finance people across multiple departments, but it was only 3 years ago that they could start sharing and collaborating in earnest with teams on an Apple device.

Being platform-agnostic is all about being flexible—in order to adapt and move forward, you must not resist change. Here is another example, a company has been using the same CRM platform for 3 years. And since the platform is doing well, they decided to only rely on that instead of exploring other platforms. This example is the opposite of being platform-agnostic.

Transformative businesses today are thriving because 1) they are agile to change, and 2) they are platform-agnostics. If there happens to be a breakdown in one of their systems, they are still able to move forward as their teams are equipped and trained to operate other systems.

Can you imagine what it is like to be left out? In this case, it may even disrupt productivity!

To sum it up, you can think of ‘platform agnosticism’ as the “pepper” in the culinary world. It goes with anything and everything—from Chinese to Western cuisine, to even Greek. More importantly, platform agnosticism is about being flexible and versatile whilst remaining highly productive. Learning from our past experience dealing with this pandemic, we can all conclude that being adaptable and flexible to change is extremely important.

Got questions about being platform agnostic and how it can change the way you work? Get on a 15 mins call with our lead Marketing consultant.

Have a specific topic you’d like us to cover? Let us know!